Advertising Information

The First UK Man To Become a Human Billboard an Interview


Advertising on humans using tattoos is rapidly kind of freak niche that is definitely growing. It all started about two years ago (to the best of my knowledge) when a guy ran an ad on eBay offer his forehead as a billboard. He basically put up an eBay auction offering to wear a temporary tattoo on his forehead to advertise for whoever was the winning bidder. Well, a year or so later this is starting to become a phenomena and is rapidly growing. I got a chance to interview a man from the UK who currently has an auction up and he is getting a permanent tattoo ad. This is kind of taking the whole body advertising to a new level.

1. Tell me a little bit about yourself?

I have been in business all my life. From running and owning my own world wide haulage company. A chain of mobile phone shops. Etc. I have worked in the timeshare industry for past 7 years. And have just recently resigned from working in Spain as a marketing manager also project Director for multi billion Pound Company. I am now writing a book on timeshare, being the first person to do so on the cons & pros of how it works. I live with my long time partner of 8+ years, with a baby girl of 4 weeks old. I also have 5 other children ages 25, 23, 18, 12, &10.

2. Where did you get the idea to get at tattoo ad on your forehead?

I got the idea for tattoo advertising last year from a TV program in USA, on drunks that would do anything for a drink.

3. How does your girlfriend feel about this?

My wife to be thinks I mad as a hatter, but she has seen me pull off many mad things.

4. I read in the short article about you that you already have quit a few tattoos. Can you tell me about the tattoos you already have?

I have many tattoos from the age of 12 years of age, last one being when I was 21. The only space I have on my body at the moment is most of my back & part of my legs.

5. What is your favorite tattoo?

No, I don't have a favorite one.

6. Do you have any tattoos that you regret getting done or have you done any cover up or removal work?

I regret most of them, due to being so old now. But is soon to change with my new venture. I am also having my whole body tided up.

7. Where is your ad so other people can come by and bid?

My add on eBay is on search bar, under all categories. Type in body tattoo advertising and my links is the first one under the heading you type in.

8. If you are doing this in auction format like on eBay are you going to have a reserve price or end the bidding early if it does not get the price you want? For example what happens if the final bid is only 1.00?

Yes I have a reserve price on my first of £1000. This will then appeal to the media for my next.

9. You mentioned that you have some space on your back for two ads and also the one on your forehead are you planning on doing three advertising tattoos then? What is the time span you are looking at?

Yes I have three spaces at present. My head is mainly, back, top & sides for one add for highest bidder or three separate.

10. Are you willing to also talk about and advertise for the company when people talk to you about it?

Yes I am very much prepared to talk and show after, as my eBay ad will tell you.

11. Are you planning on just getting a text ad or looking at doing a logo or graphic?

I am prepared to have mainly logo, depending on company as my eBay once again will explain.

12. You mentioned in the article I read that you were looking for an agent to represent you? Do you have plans past the three tattoos mentioned about above?

An agent will be taken on after my first advert

13. What are you going to do after getting the tattoos done what are your plans for your next profitable venture?

As I have mentioned, I am writing a book soon to be released.

14. I know some others have gotten temporary tattoos done and that this is a growing phenomenon on eBay to advertise on body space. In fact there are a few websites now that specialize in this such as bodybillboardz.com and others. Are you the first person getting a real tattoo on your forehead? All the others I have seen are for temporary tattoos?

I am the first in the UK to take on such venture and sure it will grow after I have been in so much media.

Well, I am not sure how you feel about all of this yourself. I can see both sides of the arguments made. On the one side almost all the t-shirts that I own have some type of advertising on them. Yet going as far as getting a permanent tattoo that will be with you for life I am not sure I would go that far. At any rate I will write more about this topic as it grows.

Chris has been running Design My Tattoos website for the last three months. He likes helping people find the custom tattoo designs and where to get them done by professional tattoo artists. Check out the site and post a job to get your own custom tattoo design. If you are a tattoo artist and would like to earn some extra income go ahead and sign up as an artists and make some money in your spare time. Look for more tattoo related articles on the site.


MORE RESOURCES:
Google

Adknowledge Social Advertising Reaches 10 Billion Monthly Ad ...
MarketWatch - 1 hour ago
Adknowledge recently announced a program for MySpace application developers that provides them with free advertising to promote their applications within ...


Telegraph.co.uk

Slowdown in online advertising hits Yahoo
International Herald Tribune, France - 2 hours ago
By Miguel Helft SAN FRANCISCO: With the slowing economy taking a toll on the online advertising business, Yahoo said Tuesday that its net income dropped by ...
Yahoo profits fall amid company turmoil San Francisco Chronicle
Yahoo profit misses forecasts USA Today
A Cone of External Swirl for Yahoo New York Times
CNET News - Bloomberg
all 2,066 news articles


Erickson Retirement Communities retains BBDO to handle advertising
Bizjournals.com, NC - 10 hours ago
Erickson, which owns and manages 21 retirement communities nationwide, had previously handled its advertising in-house. Erickson officials declined Tuesday ...
Catonsville, MD-Based Erickson Retirement Communities Selects BBDO ... NewsBlaze (press release)
BBDO Atlanta Adds Erickson Retirement Adweek
all 10 news articles


CityTwist Local Advertising Reaches its 1000th Customer
MarketWatch - 10 hours ago
For just five cents per email address, CityTwist provides email marketing to local markets that is more effective than other advertising methods. ...


TV advertising starts to feel the squeeze
The Age, Australia - 14 hours ago
GROWTH in Australia's multibillion-dollar television advertising market was stagnant in the first half of the year, justifying experts' wary outlook for the ...
Nine predict "solid" advertising revenue Sydney Morning Herald
Seven Network still ahead, Channel Nine takes second Melbourne Herald Sun
Seven to grab 40pc of TV dollars The Australian
The Age - Sydney Morning Herald
all 45 news articles


Boston Globe

So when do we get over with it and declare Google a monopoly?
CNET News, CA - 8 hours ago
During the company's earnings call last week, Liddel indicated that Microsoft is pouring hundreds of millions of dollars into its online advertising ...
Google UK not immune to economic downturn Times Online
Microsoft Call: Online Ad Business Is Bad; Share Weakness Out Of ... Washington Post
Microsoft?s search ambitions are its Vietnam ZDNet
NetworkWorld.com - Hindustan Times
all 487 news articles


Journal Communications Reports June Revenue for Its Publishing and ...
MarketWatch - 16 hours ago
For the sixth period 2008, advertising revenues of $36.07 million decreased 8.4% compared to $39.39 million for the 2007 sixth period. ...
Journal Communications June sales fall 6.4 percent Forbes
Journal 2Q profits, sales down The Business Journal of Milwaukee Bizjournals.com
Journal Communications Earnings Drop 36% On Falling Revenue Editor & Publisher
Seeking Alpha - Trading Markets (press release)
all 34 news articles


Dept. of Veterans Affairs to Begin Paid Advertising
AdAge.com (subscription) - 5 hours ago
By Ira Teinowitz WASHINGTON (AdAge.com) -- After at least 30 years of banning paid advertising, the Department of Veterans Affairs has decided it's OK after ...


MIXX Awards 2008 Reach Record Number of Entries, Secure Their ...
MarketWatch - 9 hours ago
Since their founding in 2005, the MIXX Awards, the only advertising awards to recognize creativity and effectiveness, have evolved into the most prestigious ...
IAB issues report on mobile advertising BtoB Magazine
AP Mobile News Network participation jumps nearly 600% WebWire (press release)
all 16 news articles


Omnicom up 11 pct in 2Q, slowing growth hits stock
Forbes, NY - 5 hours ago
By DEBORAH YAO 07.22.08, 5:48 PM ET Advertising and marketing conglomerate Omnicom Group Inc. on Tuesday reported an 11 percent increase in second-quarter ...
Earnings preview: Omnicom Group Inc. CNNMoney.com
Omnicom income up, while growth slows ReportonBusiness.com
Omnicom posts profit hike, cautious on US outlook guardian.co.uk
Financial Times - Silicon Alley Insider
all 32 news articles

Advertising - Google News

home | site map
© 2007